The Build: Whatacatch Sandwich

Whataburger’s classic fish sandwich starts with a filet of wild-caught Alaskan pollock coated with seasoned panko breadcrumbs. Then we add crisp lettuce, two slices of juicy tomato and tangy tartar sauce, all conveniently sandwiched on a bun. For extra oomph, add Creamy Pepper sauce or a slice of American cheese. 

The Build: Whatacatch Platter

The platter made with two crunchy-delicious fish fillets served up on a bed of our famous french fries with a side of tartar sauce. You could try it with a side of jalapeños for something a little different, but either way, this dinner’s definitely a keeper!

The Bottom Line 

The Whatacatch Sandwich and Whatacatch Platter are only back for a limited time, so catch them while you can! Prices vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

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• Whataburger’s 1,000^th location recognitions will be shared between the latest corporate Whataburger in Atlanta, Georgia, the first inside the city’s perimeter and a franchise-owned location in Yukon, Oklahoma, in a symbolic move recognizing all vital roles in the brand’s growth.
• The brand will donate a total of $100,000 to 10 food banks across its 14-state footprint. 
• Grand opening celebrations at each location to include rewards and prizes, including free Whataburger-for-a-Year for the first two Guests, branded swag for the first 100 Guests. 
• 1 Million App Reward Program Points: 1,000 Whataburger App Rewards Members will randomly be chosen to receive 1,000 rewards points to use toward future orders.
• Whataburger Family Members (employees) will have a chance to receive $1,000 through the brand’s employee communication app called Whatalife.

A journey of 1,000 restaurants begins with a single burger. From a roadside stand in Corpus Christi, Texas, to a cultural phenomenon, Whataburger has experienced more than seven decades of achievements. The latest milestone is the brand’s 1,000th restaurant, which will be shared between new corporate-owned Atlanta, Georgia, and franchise-owned Yukon, Oklahoma, locations, both opening on Tuesday, January 16. 

The achievement will be marked with a celebration at both locations with incredible rewards and prizes for Guests including Whataburger-for-a-Year for the first two Guests and branded merchandise for the first 100 Guests. 

“I want to offer a big thank you to our incredible Guests and dedicated Family Members for helping us get to this historic moment. Their unwavering loyalty and enthusiasm are the reason for our long-lasting success,” said Whataburger President and CEO Ed Nelson. “It is also through the dedication of Whataburger's franchise partners that we have experienced such incredible growth. This is why we chose to honor not just one -- but two – restaurants, a corporate and franchise-owned location, as the 1,000th location. Side by side, we are stepping into the future of this great brand together, and I’m already starting the countdown for 2,000.”  

The Yukon location is owned and operated by Vibe Restaurants, a Whataburger franchise partner since 2023. This restaurant is Vibe’s second location in Oklahoma following the opening in Weatherford, Oklahoma, in the Fall of 2023. The co-location celebration represents a symbolic move recognizing the contributions of all our Franchise partners that have helped fuel recent growth that has led to the 1,000^th restaurant milestone. 

For those in the brand’s 14-state footprint, which will soon grow to 16 states with planned expansions in Las Vegas, Nevada, and Greenville, South Carolina, Whataburger has always been more than its signature made-to-order meals – it’s a community pillar, cooking up positive change that goes far beyond the kitchen. 

“With this milestone, we are donating $100,000 to local food banks through the Whataburger Feeding Student Success program to continue our mission of spreading goodness 24/7. We are committed to providing nutritious meals to those in need but to also empower young minds, fostering their academic success and helping pave the way for a brighter, more prosperous future,” added Nelson. 

Ten $10,000 donations totaling $100,000 will be made to food banks across Whataburger’s 14-state footprint, including: 

●      United Food Bank - Mesa, Arizona

●      Northwest Arkansas Food Bank - Springdale, Arkansas

●      Manna Pantries - Pensacola, Florida

●      Atlanta Community Food Bank - Atlanta, Georgia

●      Baton Rouge Food Bank - Baton Rouge, Louisiana

●      Second Harvest Food Bank of Middle Tennessee - Nashville, Tennessee

●      Central Texas Food Bank - Austin, Texas

●      Coastal Bend Food Bank - Corpus Christi, Texas

●      South Plains Food Bank - Lubbock, Texas

●      East Texas Food Bank - Tyler, Texas

The Atlanta restaurant, which will employ 100 Family Members, initially will open with 24/7 drive-thru service only, with dining room service to follow in the weeks to come. The Yukon restaurant, which will employ 100 Family Members, will open with 24/7 drive-thru and dining room service.

In the following weeks, both restaurants will extend their services to include mobile ordering, curbside pickup and delivery.

Jeffrey Hagelman was named Vice President of Legal Affairs & Compliance. Jeff has been an integral part of the Whataburger Family since 2012 when he joined as Senior Corporate Counsel and was most recently Group Director of Employment & Litigation in the Office of the General Counsel. He will continue to oversee various critical functions in his new role, including Family Member Inclusion, Corporate Responsibility, and Crisis Response and Brand Recovery Programs.

He will also continue to lead Whataburger’s legal teams in all issues related to Government Affairs, Labor Relations, Compliance, and Employee Relations.

“Our greatest asset is our people, and Jeff’s heart is with the 51,000-plus Family Members,” Executive Vice President and Chief Legal Officer Elena Kraus says. “Through his work, Jeff has demonstrated his dedication to supporting, counseling, and advocating for the people who make our Whataburger brand an amazing place to grow and build a career. Jeff’s leadership and practical approach to legal counseling will continue to drive results for our company.”

His dedication and strategic insight have been invaluable to Whataburger as it has taken an aggressive growth journey.

Jeff is a graduate of the University of Texas in Austin and earned his law degree from the South Texas College of Law in Houston. Away from work, he enjoys spending time with his wife of 30 years, Deanne, and their two sons. He also enjoys the occasional Spurs game.

“We have such a dedicated legal team that stands shoulder to shoulder with our other Support System partners working on new and innovative ways to positively impact the lives of our Family Members, our customers, and our communities we all serve," Jeff said. "I am humbled with the opportunity to help lead those teams as we grow our incredible and iconic Whataburger brand.”

On the financial side, Brent Fisher has been promoted to the position of Vice President of Financial Planning and Business Insights. Brent has been with Whataburger since 2013 and has consistently demonstrated his expertise in forecasting and financial analysis as Whataburger has undertaken moves across the Midwest and to the Atlantic Ocean.

In his new role, Brent will lead financial planning initiatives and provide invaluable insights into business operations. His guidance during Whataburger’s continued expansion into new markets will be essential to ensure financial success and sustainability.

“Brent has such a service mindset,” Chief Financial Officer Janelle Sykes says. “He has developed a strong finance team that is collaborative, strategic, and forward thinking. They respond quickly to support the organization with analytics and insights that enable our success.”

Brent earned his undergraduate degree from Brigham Young University in Provo, Utah and his MBA from the University of Kansas in Lawrence.

“I have really enjoyed watching the FP&A team get invited to the table as a partner throughout the organization,” he said. “Seeing the team’s success and observing the growth and development of the members of my team is what gets me the most excited.”

• Introducing the All-New Boneless WhataWings, available for a limited time only.
• Each order comes with nine WhataWings, tossed in one of four of your favorite Whataburger sauces: Buffalo, Honey Butter, Honey BBQ and Sweet & Spicy sauce.

Your New Year is about to get a whole lot saucier.

Whataburger is kicking off the new year in a big way with all-new boneless WhataWings, made with nine juicy, 100% white-meat chicken bites tossed in one of our four famously bold sauces. 

The starting lineup of flavors includes some heavy hitters, including Honey Butter, Buffalo, Honey BBQ and Sweet & Spicy sauce. 

“Our customers have a passion for Whataburger’s proprietary sauces. So, we’re excited to spread our wings around that enthusiasm by pairing favorites like Honey Butter and Sweet & Spicy with our premium chicken tender bites,” said Whataburger Chief Administrative Officer Alexander Ivannikov. 

With football season in full swing, WhataWings are sure to level-up your game-day spread. And you’ll also be the hero of the family-gathering or party with WhataWings in tow.

Whataburger’s all-new boneless WhataWings are here for a good time, not a long time—so try them while they’re here! Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will immediately start earning rewards and getting special offers.

Ready to order Whataburger's All-New Boneless WhataWings?

Download the app today!

The Build: Whataburger Jalapeño Cheddar Biscuit

Combining our classic, flaky buttermilk biscuit with shredded cheddar cheese and bits of diced jalapeños baked right inside results in a rich, cheesy taste with a hint of spice that’s just right.

“Fans asked, we listened, and we’re thrilled to be extending the Jalapeño Cheddar Biscuit’s run,” said Whataburger Corporate Chef James Sanchez. “This flaky, buttery, spicy staple is a fiery fiesta of flavor and the perfect way to kick-start or end your day on a deliciously high note.”

The Whataburger Jalapeno Cheddar Biscuit recently returned to the menu after fans begged on social media, called their local news outlets, and flocked to the restaurants wanting their beloved biscuit back. 

The Bottom Line 

Whether it’s a Breakfast on a Bun, a Honey Butter Chicken Biscuit or just on its own, give your breakfast that perfect hint of spice by substituting any biscuit menu item for this flavorful menu offering while it’s back. Like our other breakfast offerings, the Jalapeño Cheddar Biscuit is available from 11 p.m. to 11 a.m.

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will immediately start earning rewards and getting special offers.

Ready to order the Whataburger Jalapeño Cheddar Biscuit?

Download the app today!

At-a-Glance: 

• Applications are open for the Whataburger Feeding Student Success Scholarship across the brand's 14-state footprint.  
• A total of $600,000 will be awarded in $5,000 increments to help students planning to attend a college, university or not-for-profit vocational school.   
• Students can apply for the Whataburger Feeding Student Success Scholarship from Dec. 1, 2023, through Feb. 14, 2024, or until 1,000 applications are reached, whichever comes first. 

 At Whataburger, we build more than burgers—we help build futures. 

As part of Whataburger’s commitment to serving its communities, $600,000 in scholarship funding is now available to eligible students across our 14-state footprint for the 2024-2025 academic year.  

The Whataburger Feeding Student Success Scholarship, now in its third year, continues the brand’s investment in students, one scholarship at a time. A total of $600,000 in funds – $500,000 from Whataburger and $100,000 of support from Dr Pepper – are available to support students pursuing higher education. 

120 students will be awarded a non-renewable $5,000 scholarship. The award can be used for tuition, fees, books, supplies, housing and applied at any college, university or not-for-profit vocational school. 

“Support and funding shouldn’t be a barrier to any student’s success,” said Whataburger Community Relations Manager Allie Watters. “We want students to know Whataburger is in their corner. These scholarships will help students across the nation build the futures of their dreams.” 

Since its launch in 2021, the Whataburger Feeding Student Success Scholarship has awarded over $1.2 million in academic support. The fund is part of Whataburger Feeding Student Success, the brand’s signature community program serving at the intersection of education and food insecurity.    

Starting December 1, 2023, students can apply for the Whataburger Feeding Student Success Scholarship until February 14, 2024, or until a cap of 1,000 applications is reached, whichever comes first. 

For more on eligibility and application information, please visit Whataburger Community Support. 

• Whataburger and the Dallas Cowboys’ fourth annual fundraiser for the Salvation Army of North Texas will support youth education programs across the Dallas-Fort Worth metroplex. 
• Customers donating $1 or more at participating restaurants from Thursday, Nov. 23 through Monday, Dec. 18 will receive a thank-you coupon for a free Whataburger, redeemable at a future visit. 
• Kickoff event on Wednesday, Nov. 29 from 6 P.M. to 8 P.M. at Christmas in Grapevine will include giveaways, player autographs and more. 

At the heart of the holiday season is community support, which is why Whataburger and the Dallas Cowboys are teaming up for the fourth consecutive year to raise funds for The Salvation Army of North Texas in support of the organization’s youth education programs across North Texas. 

From Thanksgiving Day on Thursday, Nov. 23 through Monday, Dec. 18, customers who donate $1 or more to The Salvation Army of North Texas at any of the 197 Whataburger locations across the Dallas-Fort Worth metroplex will receive a thank-you coupon for a free Whataburger with the purchase of a medium fry and 32-ounce drink, redeemable at a future visit. 

“Access to essential resources sets our community's students up for success,” said Whataburger Brand Leader George Gonzalez. “With our good partners at the Dallas Cowboys, our support of the Salvation Army of North Texas will help provide those resources to help students reach their dreams.”

The Salvation Army’s Project Tomorrow program is one of the areas that funds will support. Through this program, the organization is able to provide scholarships to middle and high school students, as well as gifted and talented and at-risk youth to help elevate their educational journeys. 

“Having key partners like Whataburger and the Dallas Cowboys allows The Salvation Army of North Texas to address the startling realities of poverty, addiction, and homelessness year-round. We are so grateful for their continuous support of our mission,” said Major Paul McFarland, Area Commander of The Salvation Army of North Texas. “Our holistic approach to youth programs makes a life-long impact. Donations from generous Whataburger customers will enable us to provide even more resources that lead the children in our community to bright futures.”  

Whataburger and the Dallas Cowboys will host a kick-off event on Wednesday, Nov. 29 from 6 P.M. to 8 P.M. at Christmas Capital of Texas in Grapevine at the Grapevine Convention and Visitors Bureau, 636 S. Main Street. The Cowboys Whatamoments truck will be on site with giveaways and host player autographs. Guests can expect special visits from Dallas Cowboys legend Drew Pearson (6:45 p.m. – 7:45 p.m.), Dallas Cowboys Cheerleaders (6:00 p.m. – 7:00 p.m.), mascot Rowdy, Whataguy and the Whataburger Food Truck (while supplies last). The fundraiser check presentation will take place on January 10, with more information to be announced. 

“The work that The Salvation Army and Whataburger do with our local community and youth outreach programs is the reason why we eagerly continue to lend a hand as partners,” said Dallas Cowboys Executive Vice President and Chief Brand Officer, Charlotte Jones. “Making a difference in the lives of these children is our top priority, and we’re honored to provide the resources necessary to succeed in a challenging world.”

About Gene and Jerry Jones Family Foundation

In the area of community service, Gene and Jerry Jones Family Foundation’s mission is built upon an overall philosophy of helping those who don't have the strength, the resources or the means to help themselves. As a sports entity that has enjoyed unprecedented success and recognition for six decades, the Dallas Cowboys feel a very strong obligation to transfer that championship tradition and the magic that it creates toward the bigger purpose of making a difference in the community. More information about the Dallas Cowboys is available at www.dallascowboys.com.

About The Salvation Army of North Texas

The Salvation Army of North Texas provides a range of services to combat poverty, addiction, and homelessness at 21 centers of operation in Dallas and Rockwall, Tarrant and Ellis, and Denton and Collin counties. Faithful to our mission, The Salvation Army enables God-empowered transformations of individuals and society through food assistance, shelter, rehabilitation, counseling, spiritual support, mentoring and job placement, and more. For more information, visit SalvationArmyNorthTexas.org.

About Grapevine, The Christmas Capital of Texas®

Share the Joy of the Christmas season in the Christmas Capital of Texas! Historic Grapevine offers more than 1,400 events over 40 days and was officially declared the Christmas Capital of Texas by the Texas State Senate in 2009. Centrally located between Dallas and Fort Worth, Grapevine is the premiere go-to destination when planning a getaway or vacation in North Texas, providing guests a sophisticated escape from the big city. Step back in time on Historic Main Street and visit fantastic locally-owned shops, boutiques, restaurants and galleries. Guests can unwind at one of the many award-winning winery tasting rooms and rest easy at one of the city’s exceptional hotels including Gaylord Texan Resort and Great Wolf Lodge. For more information head to ChristmasCapitalofTexas.com or GrapevineTexasUSA.com.

🎅 Santa-Approved Styles: We've got the perfect holiday outfit that might just make your mouth water. Our latest sweater design features dreamy visions of Patty Melts, Number Ones, Honey Butter Chicken Biscuits, and fries galore. Pair it with matching socks or our cozy Fuzzy Socks for an ensemble that's stylin’. 

 🎁 The Classics: This year's collectible Nutcracker holds a seasonal table tent to greet your party guests. Plus, our Whataburger Santa Ornament, head to toe in orange, will add an extra touch of cheer to your holiday décor. He sees you when you're hungry, and he knows we're open late!  

🎄 Festive Home Additions: Brighten up your tabletop with our collectible Whataburger Ceramic Christmas Tree adorned with vibrant orange and white lights, or a special “Merry Christmas” Holiday Table Tent.  

 “All my homies love the Gnomies!” Bring some whimsy to your holiday setup with our Holiday Gnome Plush, ready for the season with his Flying W Hat. 

💤 Cozy Comfort: The snuggle is real! Our fan-fave Fry Slippers were so popular last year—we brought them back! Slip into comfort while showing off your love of our famous golden, crispy fries.  

 Stay cozy in our new White Day Dot Sleep Shorts, featuring a splash of some of your favorite colorful Day Dot Stickers, plus the newly designed Adult Pajama Set, featuring a bright orange design inspired by your favorite restaurant elements like the classic A-frame, cups, fries and Day Dots. And we didn't forget the little ones! Our Youth Pajama Set is perfect for matching with the whole family. 

 For an added layer of comfort, add a custom Whataburger Comfy® Original and Whataburger Comfy® Dream. Double layered with fleece microfiber on the outside and sherpa on the inside, it’s sure to keep you warm all winter long.   

🧥 For Him: Gentlemen, gear up for the season with outerwear. The Open Late Crewneck is perfect for Night Owls who crave bold flavors day and night. For extra warmth, the Sportiqe Charcoal Hoodie is lined in fleece with a roomy fit and boasts an athletic look. 

 If you're planning a getaway, check out our Whataburger swim trunks in Flying W, Rodeo Collage and Blue Texas Flag designs, caps, and neon-inspired Chubbies® apparel – including a Chubbies® Neon Polo and Chubbies® Neon Swim Trunks – to stay cool and stylish whether you're hitting the waves or the golf course. 

👚 For Her: Ladies, if bling is your thing, explore our collection of hand-enameled sterling silver charms. Choose from the “Whataburger® Fancy” Ketchup Charm and “Whataburger® Spicy” Ketchup Charm, featuring Whataburger’s signature ketchup tubs with great attention to detail. Add in other designs in the collaborative collection including the Enamel Whataburger® French Fries Charm, Whataburger® Charm with a Flying W, Enamel “Whataburger®” Heart Charm and Enamel Whataburger® Cup Charm.  

 👶 For the Kids: We didn't forget our youngest fans! The Whatakids® collection features items just for them, like the Whataburger is My Happy Place Tee, Raised On Youth Tee and WhataBaby Bib.  

 Be sure to tag us on social media once Santa comes to town. Happy shopping!   

The Build: Whataburger Chili Cheese Burger

Savor the flavor as you bite into two fresh, 100% beef patties layered with crunchy corn chips, Whataburger’s own chili, melty American cheese, crisp onions and Original Mustard piled high on a toasted five-inch bun. Also available in the Jr. size, the Whataburger Chili Cheese Burger delivers a party in your mouth with every bite.

The Build: Whataburger Chili Cheese Fries

Take Whataburger’s perfectly crispy fries, layer with the brand’s own beef chili and fancy shredded cheddar jack cheese, and you’ve got yourself the ultimate comfort food companion.

“The Chili Cheese Burger and Chili Cheese Fries take comfort food to a whole new dimension,” said Whataburger Corporate Chef James Sanchez. “It’s the classic Whataburger experience reimagined with a new cast of unbeatable flavors. Our commitment to innovation, quality and taste is on full display here.”

The Bottom Line 

They’re back for a limited time only! Enjoy Whataburger’s Chili Cheese lineup while you can. 

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will immediately start earning rewards and getting special offers.

Ready to order Whataburger's Chili Cheese Burger and Fries?

Download the app today!

The Build: Whataburger White Chocolate Raspberry Shake

This luscious blend of flavors starts with a vanilla shake base, adding in a delightful combination of white chocolate and raspberry. 

“We are excited to bring back the Whataburger White Chocolate Raspberry Shake, a sweet standout with its distinctive flavor blend,” said Whataburger Corporate Chef James Sanchez. “Striking the ideal harmony between the velvety white chocolate and tangy raspberry, it’s a match made in tastebud heaven.”

The Bottom Line 

Sip back, relax, and enjoy the Whataburger White Chocolate Raspberry Shake while you can – it's only available for a limited time!

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will immediately start earning rewards and getting special offers.

Ready to order Whataburger's White Chocolate Raspberry Shake?

Download the app today!

From Monday, Sept. 18 through Monday, Oct. 9, guests who visit any of the 150 Whataburger locations across Houston and donate $1 to benefit the Houston Food Bank, will receive a thank-you coupon for a free Whataburger with the purchase of a medium fry and 32-ounce drink.

“One in five children in Houston lives in a food-insecure household,” said Houston Food Bank President/ CEO Brian Greene. “That’s why we continue to make it our mission to serve children and families in the area with the nourishing foods they need. When children have access to the healthy food and well-rounded meals, they are set on a path for a bright future.”

Every dollar raised during the fundraiser will be donated to the Houston Food Bank’s child hunger programs in support of Whataburger’s Feeding Student Success program. This is Whataburger’s signature community program operating at the intersection of food insecurity and education, focusing on helping students at all levels of education achieve their goals and dreams.  

“We’re working to ensure Houston area children have easy access to food, which is vital to give them the best chance to succeed in school and beyond. Whataburger is proud to join forces with the Houston Food Bank again this year as we continue to work at addressing local food insecurity,” said Mark Allen, Whataburger Brand Leader “Together with the Texans, we can make a difference in helping our community thrive.”

The fundraiser will begin with a special kickoff event on Monday, Sept. 18 from 12:00 p.m. to 1:00 p.m. at the Whataburger restaurant located at 18190 Gulf Fwy in Friendswood. Officials from Whataburger, the Houston Texans and the Houston Food Bank along with Texans Legend Travis Johnson, TORO and Texans Cheerleaders will be in attendance.

“As the need continues to grow, so will our efforts to put an end to hunger for children and families in our community,” said Houston Texans President Greg Grissom. “We are looking forward to partnering with Whataburger for another year of fundraising that will make it possible to provide food for even more Houstonians who benefit from the meaningful work done by the Houston Food Bank.”

Since the launch of the fundraiser in 2015, the Houston community has impressively raised nearly $975,000, which totals more than two million meals that the Houston Food Bank has provided, with each dollar yielding about three meals for Houstonians in need.

Open 24 hours a day, seven days a week, the new, innovative restaurant is a nod to Whataburger’s commitment to convenience while keeping the bold flavors and extraordinary hospitality that Guests have come to expect. Staffed by a team of 65 Family Members (Whataburger employees), the University Blvd restaurant has an all-new kitchen design that is built to serve Guests quickly and efficiently—and accommodate Guests who place their order online, via the Whataburger Rewards App or at the self-service ordering kiosks at the restaurant. Perfect for students and professors on the go!

All-new food lockers inside the restaurant keep mobile orders at just the right temperature. The food locker pickup method provides a seamlessly convenient way to enjoy Whataburger, with features, such as opaque compartment doors to ensure privacy, user-friendly touchscreens and compartment sensors to simplify order loading and ensure accuracy.

“We know our Guests have busy lives. And you’ve asked us for faster and quicker ways to get your Whataburger. We are listening!” said Whataburger Brand Leader, Greg Guidry. "This restaurant represents a significant step in elevating on-the-go Guest convenience and brand innovation. We also know students are 24/7, and so are we. Whether it’s a late-night study session or an after-game pick me up, at Whataburger, we are committed to delivering even more ways to serve you.”

The new University Blvd restaurant delivers an elevated digital-forward Guest experience with a smaller dining room and simplified menu—curated to focus on the brand’s showcase items.

Whataburger is open 24/7, 364 days a year (closed Christmas Day), with breakfast served from 11 p.m. to 11 a.m. In addition to dining locally, signature sauces—including Whataburger Fancy Ketchup, Spicy Ketchup, Original Mustard, One-of-a-Kind Creamy Pepper Sauce and more—are available for sale at Kroger, Walmart and Winn-Dixie grocery stores across the state.

Convenience and deliciousness come together with this fifth and newest location, bringing up to 115 local jobs and fresh, mouth-watering eats to the area. In the coming weeks, guests will have the option to dine inside, order online or opt for curbside pickup - all designed to make the Whataburger experience more convenient and enjoyable than ever.

“Our Whataburger Family has been hard at work, and we can’t wait to serve up the brand’s signature, bold flavors and warm hospitality to new friends and neighbors in Newnan,” said Operating Partner Sheka Weatherford, who will oversee the restaurant and lead a team of 115 Family Members, or Whataburger employees. “We’re feeling the love from the community and can’t wait to celebrate with all our fans on opening day!”

With franchisee partner Made to Order Holdings, LLC, Whataburger will bring more than 50 restaurants to the Atlanta area over the next five years. New restaurants to come include: 

• 900 Pavilion Pkwy, Monroe, Ga. 30656
• 10106 Alcovy Rd, Covington, Ga. 30014
• SEQ – Scenic Hwy N & North Rd SW, Snellville, Ga. 30078
• 15 Wallace Blvd, Dawsonville, Ga. 30534
• 840 Ernest W Barrett Pkwy NW, Kennesaw, Ga. 30144
• 2955 Cobb Pkwy #910, Atlanta, Ga. 30339

Whataburger is open 24/7, 364 days a year (closed Christmas Day), with breakfast served from 11 p.m. to 11 a.m. In addition to dining locally, signature sauces, including Whataburger Fancy Ketchup, Spicy Ketchup, Original Mustard, One-of-a-Kind Creamy Pepper Sauce and more, are offered at Kroger, Walmart and Winn-Dixie grocery stores across the state. 

National Whataburger Day honors what our founder, Harmon Dobson, started over 70 years ago, while looking toward a bright future. Established in 1950, our legacy is rooted in the bold flavors, extraordinary hospitality and meaningful community connections Dobson fostered. National Whataburger Day spotlights this legacy and paves the way for future celebrations across America, giving back to those who have made the brand what it is today.

In celebration of the brand’s 73rd birthday, Whataburger is proudly proclaiming August 8 National Whataburger Day! From free Whataburgers through the app, to relieving student school lunch debt across our communities, and even rolling out the orange carpet for some special fans and Family Members, there are ways for everyone to get in on the celebration.

Going Big on Rewards with Free Whataburgers Exclusively through the Whataburger App

Is it even National Whataburger Day if you’re not celebrating over a Whataburger? If you’re not already signed up for Whataburger Rewards, we suggest downloading the app—because we’ll be giving away free Whataburgers, only on the Whataburger Rewards App!

On August 8, active Whataburger Rewards members will be treated to an in-app offer for a free Whataburger, no purchase necessary.

To make sure you don't miss out on the celebratory free Whataburger for National Whataburger Day, be sure to:

1. Download the Whataburger App on the App Store for iOS or get it on Google Play for Android.
2. Create a Whataburger Rewards account. It's free to sign up!
3. Have placed at least one order on the app within the past 12 months to be considered an active user.

Digital offer can only be redeemed once. Offer valid at participating locations.

For the table tent collectors, on August 8 we’ll be handing out limited quantities of inaugural National Whataburger Day table tents to Guests who visit us in the restaurant on our birthday.

But that’s not the only way to snag a collectable table tent! For one-day only on August 8, we’re also giving away National Whataburger Day table tents to everyone who chooses to celebrate with some retail therapy on Whatastore.com, while supplies last.

Relieving School Lunch Debt

At Whataburger, we believe hunger should never be an obstacle to a student’s academic success or prevent them from reaching their dreams.

That’s why our charitable giving pillar, Whataburger Feeding Student Success, serves at the intersection of student success and food insecurity—and why we’re celebrating National Whataburger Day by relieving $73,000 ($1,000 for every year in business) of school lunch debt for children in communities across our footprint with partner, All for Lunch.

By partnering with All for Lunch, we’re ensuring that local programs get the support they need so students can reach their fullest potential.

Service to our hometown is also a hallmark of National Whataburger Day. Whataburger’s Home Office team is partnering with the San Antonio chapter of Communities in Schools to collect supplies and build and donate hygiene kits for students in the 12 San Antonio-area school districts they serve.

The Ultimate VIP Treatment

The celebrations don’t stop there. We’ll be rolling out the orange carpet for some of our most passionate fans and Family Members by inviting them to Whataburger’s Home Office in San Antonio, Texas, for a behind-the-scenes peek at what we’ve got cooking.

They’ll get an exclusive, up-close look at new Whataburger innovations, menu items and a shopping spree to update their wardrobe.

Let’s Celebrate!

There’s so much that makes Whataburger special. Our history, Family Members, local communities and fans are the biggest part of that—but it wouldn’t be a celebration without you.

No matter where you are or where you’re from, we invite you to celebrate all the things that make Whataburger great (a list we feel would be too long to include here).

Here are just a few ideas of ways you can celebrate with us:

1. Show your Whataburger love by wearing Whataburger orange.
2. Visit a restaurant and wish Whataburger employees Happy National Whataburger Day.
3. Discover a new Whataburger favorite by ordering something you’ve never tried before or customizing a tried and true in a new way.
4. Be the trivia hero of your group and learn about Whataburger’s rich history and fun facts.

And of course, you can celebrate with us on social media! Fans are encouraged to post their favorite Whataburger moments using the hashtag #NationalWhataburgerDay and use a special National Whataburger Day-themed AR filter on Instagram @whataburger, available in Spanish and English.

Situated adjoining the Waldorf Astoria, and in partnership with franchisee Panda Restaurant Group, the two-story restaurant will be co-located with Parry’s Pizzeria & Taphouse and offer the brand’s famous 5-inch-bun Whataburgers and proprietary Limited-Time Offerings.

“As the city that never sleeps, and a brand that is open 24/7, it only made sense to bring a Whataburger to the Strip. Whether you’re craving a double-meat Whataburger with jalapenos or a savory Honey Butter Chicken Biscuit, Whataburger has your back with breakfast, lunch and dinner,” said Whataburger President and CEO, Ed Nelson. “We’re excited for both locals and visitors to sink their teeth into a fresh new option and find ways to customize their Whataburgers ‘just the way they like it.’”

“We are proud to be partnering with such a beloved restaurant brand Whataburger, marrying our shared commitment to best-in-class operations and delicious, quality menu offerings. Our entire team is grateful to serve the Las Vegas community by providing new jobs and supporting local organizations,” said Brandon Strickland, Director of Operation for Panda Restaurant Group.

Along with the new restaurant, Whataburger will offer exciting career opportunities for leaders in the community, with plans to hire 210 local employees.

Founded more than 72 years ago, Whataburger’s name says it all. Whataburger’s founder Harmon Dobson envisioned a burger so big and tasty that when folks took a bite, they couldn’t help but exclaim, “What a burger!” Today, the brand has more than 990 locations operating 24/7, 364 days a year.

It’s easy to play. First, sign up for a Whataburger Rewards account by downloading the Whataburger app. Then, order your favorites! The more you order, the more chances Rewards members have to win Whataburger for a Month, Year—or even Decade!

Whataburger Rewards members can participate in weekly game challenges in the Whataburger app for the chance to win a variety of prizes, including more of their favorite menu items. Prizes include instant wins for your next visit or Whataburger for a Month, Decade or Year.

Participants can earn one or two additional game plays each week for each purchase made through Whataburger.com or the Whataburger App.

• A single purchase will earn a guest one game play. Completion of a Weekly Challenge will earn a guest two game plays. There are plenty of chances to win!
• Earn Instant Win Prizes, which land you free digital coupons added to your Whataburger Rewards account. Prizes include the Honey BBQ Chicken Strip Sandwich, Whataburger, Breakfast Burger, Brownie, Honey Butter Chicken Biscuit and Medium Fries.  
• Keep playing to collect badges to be eligible for any of the Collect-and-Win prizes including Whataburger for a Month, Whataburger for a Year, and for one lucky grand prize winner: Whataburger for a Decade.

Earn more with Whataburger Rewards for chances to win bigger and better prizes all year. Rewards members can expect even more future opportunities for special offers curated exclusively for them.  

Hurry, the Summer Games will only be available from July 24 to August 20 on the Whataburger Rewards app!

Download the app here.

Terms & Conditions here.

The Build: Whataburger Whataburger Banana Pudding Shake

Fans are going bananas for this sweet and creamy concoction, made using a vanilla shake base and the perfect combination of creamy banana pudding flavor.

“The memorable taste of banana pudding is in every sip of our Banana Pudding Shake," said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. "This sweet treat pays homage to a cherished comfort food classic while offering Whataburger’s fresh and invigorating twist."

The Bottom Line 

Cool off and indulge in velvety banana-infused goodness while it lasts! The Whataburger Banana Pudding Shake is available for a limited time.

Prices vary by market. 

Don’t forget to earn more with Whataburger Rewards! Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

Ready to order the Whataburger Banana Pudding Shake?

Download the app today!

The Build: Whataburger Southern Bacon Double

This limited-time offer features two fresh 100% beef patties layered with three pieces of crisp, smoky bacon and slices of Monterey Jack and American cheese topped with shredded cabbage, southern-style sauce, pickles and onions – all served on a toasted five-inch bun. 

“Combining the delightful crunch of slaw, the tangy flavor of southern-style sauce and the smoky bacon sets the Whataburger Southern Bacon Double apart from other restaurant offerings,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “We are excited to bring back this unique culinary creation that pushes boundaries and offers guests unbeatable flavor.”

The Bottom Line 

Add the Whataburger Southern Bacon Double to your must-try list while it’s available! 

Prices vary by market. 

Don’t forget to earn more with Whataburger Rewards! Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

Ready to order the Whataburger Southern Bacon Double?

Download the app today!

The Build: Whataburger BLT

Savor the exceptional combination of flavors in this timeless classic with crisp bacon, fresh-cut lettuce and tomatoes with our own mayonnaise, sandwiched between two slices of Texas Toast.

“The BLT is the ultimate simple and savory sandwich for summer,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “With Whataburger’s endless customization options, our guests have been ordering their take on a BLT for many years. Now they can simply order the BLT. Of course, our delicious extras, such as avocado or jalapenos, are available to add on so you can enjoy it just like you like it!”

The Bottom Line 

It’s only available for a limited time. Savor the sizzling flavors of Whataburger’s BLT while you can! 

Prices vary by market. 

Don’t forget to earn more with Whataburger Rewards! Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

Ready to order the all-new Whataburger BLT?

Download the app today!

Bringing 80 local jobs and more Whataburger goodness to the area, this fifth area location will be open 24/7 through the dining room and the drive-thru. Upon opening, guests will also have the option to order online or through the Whataburger app for curbside pickup or delivery - all designed to make the Whataburger experience more enjoyable and convenient than ever.

“We are looking forward to our continued growth and serving up even more of Whataburger’s signature offerings to the Colorado Springs community,” said William Tamminga, owner of BurgerWorks Colorado. “Our fans here have shared overwhelming support and we invite them to visit us, meet our Family Members and experience their newest hometown restaurant.”  

BurgerWorks Colorado will bring several additional Whataburger restaurants to the area in 2023. New restaurants to come include: 

• 706 E Fillmore, Colorado Springs, Colo. 80907
• 17889 Fat Tire Drive, Monument, Colo. 80132

Whataburger is open 24/7, 364 days a year (closed Christmas Day), with breakfast served from 11 p.m. to 11 a.m. In addition to dining locally, signature sauces, including Whataburger Fancy Ketchup, Spicy Ketchup, Original Mustard, One-of-a-Kind Creamy Pepper Sauce and more are offered at Sam’s Club and Wal-Mart grocery stores across the state. 

Our WhataTeachers change lives and deliver guidance, love and leadership each and every day of the school year. Teachers  like John Herber of Oakcrest Elementary in Pensacola, a fifth grade science teacher known for his out-of-the-box teaching and personal tutoring attention.  

Madison Hatfield of The Colony High School in Dallas is a star first-year teacher bringing positivity and helping students shine. “Her classroom is just always happy cause she is always happy!” said one of her students.  

Adrian Jara of Zavala Elementary School in El Paso is known for his patience, empathy and his caring, collaborative classroom. “Mr. Jara has a safe classroom culture where making mistakes is welcome and used as a learning tool and stepping stone for improvement,” said the school.    

During National Teacher Appreciation Week, it was our honor to celebrate our teachers with  free breakfast and other discounts. Teachers and school faculty were able to order a Taquito with cheese, Breakfast on a Bun, or  Honey Butter Chicken Biscuit for free throughout the weekand a 25% discount was offered on all retail items in our Whatastore, including WhataTeacher branded merch. Talk about an A+ week!  

That’s not the only thing we cooked up for these hometown heroes. WhataTeacher award grants honored those who made extraordinary impacts on their students and in their communities. More than 70 teachers, who were nominated by their peers and community members, were awarded a $1,000 grant for their schools. This added up to over $70,000 to support education across our 14-state footprint.  

(We’re only able to do that math thanks to the efforts of our special teachers!)  

The Whataburger Feeding Student Success program also includes Whataburger Resource Rooms on college campuses, the Whataburger Feeding Student Success Scholarship and partnerships with local schools on education and hunger awareness programs. To learn more, visit Community Connections. 

This fourth location brings 80 local jobs and more Whataburger goodness to the area. Open 24/7 through the dining room and the drive-thru, in the coming weeks, guests will have the option to order online or opt for curbside pickup - all designed to make your Whataburger experience more convenient and enjoyable than ever.

“We are so appreciative of the warm welcome we have received from the Colorado Springs community and encourage locals to visit their newest hometown restaurant for our extensive menu of bold flavors,” said William Tamminga, owner of BurgerWorks Colorado. “Whataburger's menu offers a variety of options to satisfy every taste bud, but you can’t go wrong with our #1 namesake burger. It’s prepared on a large, five-inch bun with a fresh 100% beef patty topped with tomato, lettuce, pickles, diced onions and mustard. Of course, all menu items can be made to order, just like you like it!” 

BurgerWorks Colorado will bring several additional Whataburger restaurants to the area in 2023. New restaurants to come include: 

• 2550 Montebello Dr W, Colorado Spring, Colo. 80918
• 706 E Fillmore, Colorado Springs, Colo. 80907
• 17889 Fat Tire Drive, Monument, Colo. 80132

Whataburger is open 24/7, 364 days a year (closed Christmas Day), with breakfast served from 11 p.m. to 11 a.m. In addition to dining locally, signature sauces, including Whataburger Fancy Ketchup, Spicy Ketchup, Original Mustard, One-of-a-Kind Creamy Pepper Sauce and more are offered at Sam’s Club and Wal-Mart grocery stores across the state. 

Back by popular demand, the Whataburger Buffalo Ranch Chicken Strip Sandwich and its leafy-green counterpart, the Buffalo Ranch Chicken Salad, are available for a limited time. A fan favorite since its debut in 2015, the Whataburger Buffalo Ranch Chicken Strip Sandwich was joined by the Buffalo Ranch Chicken Salad in 2021.

The Build: Buffalo Ranch Chicken Strip Sandwich

The sandwich delivers a unique blend of savory and spicy you won’t find anywhere else. It’s layered with three crispy, Whatachick’n Strip tenders, two slices of Monterey Jack cheese, zesty Buttermilk Ranch and Whataburger’s one-of-a-kind Buffalo Sauce, all on a five-inch bun. Also available in the Jr. size, the Whataburger Buffalo Ranch Chicken Strip Sandwich satisfies all appetites.

The Build: Buffalo Ranch Chicken Salad

The Buffalo Ranch Chicken Salad, also available for a limited time, offers the balanced spice of the sandwich in a fresh salad. It’s built on a bed of Red Roma Blend lettuce and includes shredded carrots, three crispy bacon strips cut into pieces, grape tomatoes, Whataburger’s one-of-a-kind Buffalo Sauce drizzle and blue cheese crumbles, with a side of Buttermilk Ranch Dressing. It comes with your choice of a diced Grilled Chicken, Whatachick’n or Spicy Chicken filet.

The Bottom Line 

“The Buffalo Ranch Chicken lineup continues to be one of our most popular limited-time offers, with fans frequently requesting its return,” said Whataburger Executive Vice President and Chief Marketing Officer Rich Scheffler. “The perfectly spicy taste of Whataburger’s original-recipe Buffalo Sauce that makes these entrées unique is a great example of the bold flavors and quality ingredients our guests love and expect.”

Savor the spicy flavor while you can! The Whataburger Buffalo Ranch lineup is only available for a limited time!

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

To keep up on all the latest Whataburger news, subscribe here.

To mark the occasion, 12 gift baskets will be raffled off complete with brand merchandise and Whataburger for a Year. Each gift basket is valued at $350. To enter the giveaway, guests may visit https://www.burgerworksllc.com/.

Colorado’s first Whataburger opened at 1310 Interquest Pkwy on Feb. 23, 2022, followed by the 6140 Dublin Blvd location on Sept. 27 and a restaurant and training center at 5905 Constitution Ave. on Nov. 18.

Four additional locations are planned to open this year.

• 1105 Garden of the Gods Rd, Colorado Springs, Colo. 80907
• 2495 Montebello Square Dr, Colorado Spring, Colo. 80918
• 706 E Fillmore, Colorado Springs, Colo. 80907
• 17889 Fat Tire Drive, Monument, Colo. 80132

“We’re proud to be a part of this thriving community and thrilled to be celebrating our first anniversary in Colorado Springs,” said William Tamminga, owner of BurgerWorks Colorado, LLC. “We’re especially grateful for the support we continue to receive from the locals and look forward to serving up the Whataburger experience for years to come.”

As a new offer to the community, the training center at 5905 Constitution is available for meetings and special events. The space can accommodate up to 75 guests or be divided into two smaller spaces to accommodate up to 30 per room. Conference rooms also are available. Guests can elevate their events by ordering delicious eats from Whataburger. To inquire about holding your event at BurgerWorks Colorado’s facility, please contact Janean Dorn at co.janean@burgerworks.net.

Your Lenten season line-up just got tastier. The Whatacatch Sandwich and its dinner platter counterpart are back on the menu from Feb. 20 through April 10.

The Build: Whatacatch Sandwich

Whataburger’s classic fish sandwich starts with a filet of Alaska pollock coated with seasoned panko breadcrumbs. Then we add crisp lettuce, two slices of juicy tomato and tangy tartar sauce, all conveniently sandwiched on a bun. For extra oomph, add Creamy Pepper sauce or a slice of American cheese. 

The Build: Whatacatch Platter

The platter made with two crunchy-delicious fish fillets served up on a bed of our famous french fries with a side of tartar sauce. You could try it with a side of jalapeños for something a little different, but either way, this dinner’s definitely a keeper!

The Bottom Line 

“We’re excited to bring back the Whatacatch as a delicious option for our guests during the Lenten season,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “This tasty sandwich is a fan favorite that offers a unique Whataburger experience outside of our classic beef and chicken menu options.”

The Whatacatch Sandwich and Whatacatch Platter are only back for a limited time, so catch them while you can! Prices vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

To keep up on all the latest Whataburger news, subscribe here.

Samuel Dunson 

The Arts have played a major role in Samuel’s life. As a youth in Dayton, Ohio, he was surrounded by creativity. His venture into Fine Art began with an Art Professor at Tennessee State University unexpectedly encouraging him to take a drawing class. Upon receiving a BS in Studio Art in 1992, Samuel searched and found gallery representation in Nashville, Tennessee, after college. In 1998 he was accepted into the Savannah College of Art and Design under a Presidential Fellowship award. After receiving an MFA in painting, he accepted an offer to teach at his alma mater, Tennessee State University. Presently, his work tends to deal with comprehending the many changes that occur throughout life. Samuel’s paintings, sculptures and videos have become a coping mechanism which allows him to express his feelings and emotions within artistic means. Though his aim is to tell his own personal story, his work tends to be universal in its comprehension. In this, he continues to challenge himself as a creative artist.

Michael Kendrix Temple 

Michael Kendrix Temple aka “Madd Kyng” is an emerging talent based in Houston, Texas. Madd Kyng has been painting since 2012 and received his degree in 2015 from San Diego State University. He works with a variety of mediums on an array of different canvases from animal skins to fabrics to reversible canvas, even painting on people for some projects. If you name it, he’s probably worked with it. He’s inspired by pop culture and classical Art History. He strives to blend classical skill with his wild imagination to captivate the mind’s eye. Presently, Madd Kyng is actively making art and concentrating on his original character, Gensho, which means “phenomenon” in Japanese. Derived from symbols relating to power and protection, Madd Kyng infuses this character with his perceived duty as an artist: “To reflect the times, but more importantly, to make a positive change in this world.

Shae Anthony

Illustrator and maker Shae Anthony is a little obsessed with all things colorful. Born and raised in Atlanta, Georgia meant street art and graffiti were early inspirations for what would become her passion for illustrating women of color. Drawn to bold hues and abstract shapes, she uses the two to tell the visual stories of the women in her life with a little 90's pattern inspiration sprinkled in.

Niki Dionne

Niki Dionne of Actual Footage of Me is an Illustrator and Fiber Artist based in Dallas TX. Through various mediums including fiber, oil pastels, and digital illustration, Niki explores how self-perceived identity shapes how black women view themselves. As an artist who has struggled with her identity, every piece she creates has a part of her and the work invites viewers to find bits of themselves in the faceless women.

Whataburger has hired Debbie Stroud as its new Executive Vice President and Chief Operating Officer. Debbie is a seasoned executive with more than 30 years of leadership experience in the restaurant and retail industry, most recently as Senior Vice President, U.S. Retail Operations for Starbucks Coffee Company.

During her five years at Starbucks, Debbie was instrumental in creating a strong vision for operational excellence and shared her passion to achieve results as a team. She led the regional vice president team that oversaw store operations across the country – with the responsibility and leadership for more than 10,000 Starbucks retail stores. Ms. Stroud served as a key brand leader, driving both strategy in critical workstreams and building a meaningful Starbucks experience for both partners (employees) and customers.

Prior to Starbucks, Debbie spent 27 years with McDonald’s, where she served in numerous financial roles and transitioned to operations in 2003, ultimately serving as vice president and general manager in the U.S. Southeast.

Debbie will join Whataburger on Wednesday, February 15, 2023, and will be based out of Whataburger’s San Antonio Home Office.

“I’m so excited that Debbie will be our new COO. She brings 30 years of high-impact leadership in the restaurant industry to Whataburger,” says Whataburger President and CEO Ed Nelson. “Her experience leading operations in a time of accelerated growth will truly benefit our brand as we continue to grow across 15 states and deliver bold flavors, extraordinary hospitality, and meaningful communities in our 930+ locations. She has a great energy and passion around connecting with people and building great teams, and I know our 51,000 Family Members are going to benefit from her knowledge.”

Debbie holds a bachelor’s degree in accounting from Illinois Wesleyan University and has previously served on the Women’s Foodservice Forum and other nonprofit organizations. She and her husband Bob have three daughters.

“There is something truly unique about Whataburger. It’s a family-founded, beloved brand with a strong legacy and a wildly loyal fan base – and it is in a truly exciting phase of growth,” Debbie says. “There is incredible pride among the Whataburger Family Members and in the brand’s fresh, high quality made-to-order food. I’m excited to contribute in a way that enhances the culture of pride, care & love through the experience for both Family Members and customers.”

Stroud will report to Whataburger President & Chief Executive Officer Ed Nelson and be part of the senior leadership team that also includes: Executive Vice President & Chief Legal Office Elena Kraus,  Executive Vice President & Chief Marketing Officer Rich Scheffler, Executive Vice President & Chief Development Officer James Turcotte, Executive Vice President & Chief Financial Officer Janelle Sykes, Senior Vice President & Chief People Officer Peggy Rubenzer, Senior Vice President and Chief Strategy & Supply Chain Officer Alexander Ivannikov and Senior Vice President & Chief Information Officer Joe Shannon.

These days, Whataguy is the ambassador for Whataburger Feeding Student Success, Whataburger’s signature community program at the intersection of food insecurity and education. He’s also often seen at restaurant and sporting events. As he has matured, his superpowers have grown, and Whataguy now can be at multiple locations at the same time! 

In partnership with franchisee Made to Order Holdings, Whataburger plans to open nine additional Atlanta-area restaurants in 2023, and more than 50 over the next seven years, including:

• 503 Lakeland Plaza, Cumming, Ga. 30040
• 2925 Buford Dr, Buford, Ga. 30519
• 900 Pavilion Pkwy, Monroe, Ga. 30656
• 10106 Alcovy Rd, Covington, Ga. 30014
• 3201 Atlanta Hwy, Athens, Ga. 30606
• SEQ – Scenic Hwy N & North Rd SW, Snellville, Ga. 30078
• 15 Wallace Blvd, Dawsonville, Ga. 30534

With Operating Partner Jesus Guerrero leading the charge, the Whataburger team of 150 local employees, who we call Family Members, is ready to serve the community 24/7.

“We can’t wait to bring the community delicious food, exceptional service and a place to build memories for years to come,” said Guerrero. “We look forward to welcoming in and bringing the Whataburger experience to our new friends in the Woodstock area.”  

The restaurant honors Whataburger’s storied history while looking to the future with a forward-thinking design with features including double drive-thru lanes and digital menu boards to best serve guests. There’s also a custom interior mural featuring area landmarks. 

The restaurant will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

The restaurant will open with drive-thru service only, with plans to roll out additional service options, including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

“We are honored by the warm welcome we have received and encourage locals to visit their new hometown location as we continue to expand and serve this thriving community,” said Operating Partner Chartise Mills. “Our dedicated team of Family Members looks forward to offering guests a chance to enjoy the great Whataburger experience, including our extensive menu of bold flavors, made to order, fresh and hot with a side of extraordinary hospitality.”

Following full-service availability, Whataburger will celebrate its grand opening by welcoming guests inside to be served by its 150 local employees, called Family Members.

The new restaurant’s design pays respect to Whataburger’s storied history while looking to the future with forward-thinking features, including an open-concept dining room and double drive-thru lanes. Interior details include custom wall art honoring the University of Memphis. 

This location marks Whataburger’s fourth in the Memphis market. Two restaurants in Southaven and one in Cordova opened to much fanfare in 2022. 

Whataburger plans to open two additional Springfield-area restaurants in 2023 at:

• 2355 N. Glenstone Ave., Springfield, Mo. 65803
• 401 N. Eastgate Ave., Springfield, Mo. 65802

“We’re thrilled to continue to bring Whataburger’s fresh ingredients and original recipes to the Springfield community,” said Area Coach Wendingoudi Evariste Ouedraogo. “We look forward to serving our new friends and neighbors in the area soon.”   

The brand plans to employ a total of 200 employees, who we call Family Members, at the two locations to deliver the Whataburger experience. Led by Operating Partners Kaden Jones in Ozark and George Moore, Jr in Springfield, both restaurants are ready to serve the community 24/7.

The restaurants honor Whataburger’s storied history while looking to the future with a forward-thinking design including double drive-thru lanes and digital menu boards to best serve guests. There’s also a custom interior mural featuring area landmarks. 

The restaurants will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

Whataburger is hiring Operating Partners, managers, team leaders and team members to deliver the extraordinary hospitality for which its famous. Whataburger Managers can earn up to $55,000, with opportunities to be promoted to Operating Partner and above-store leadership roles through a best-in-class training program. Operating Partners can earn six-figure salaries through a combination of base pay and bonus. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits. Whataburger offers all Family Members exciting careers that include flexible hours, competitive weekly pay, scholarships, great food and the opportunity to make an impact in the community. To learn more and apply for available jobs, visit whataburger.com/careers.

Featuring many of the top teams in Texas and Oklahoma competing in three divisions: Orange, Boys Blue and Girls Blue, the highly anticipated tournament is set to take place at school gymnasiums across North Texas, with more than 20,000 spectators expected to attend.

The Orange Division will compete at Mansfield Legacy High School, a favorite court for participating teams and their fans. The 1,700-seat Chisholm Trail High School arena will host the Boys Blue Division, and the 2,200-seat Saginaw High School arena will host the Girls Blue Division. The winning team in each division will not only go home victorious, but will also earn a $1,000 scholarship from Championship Basketball, Inc. and the Whataburger Basketball Tournament.

“For our 65^th annual tournament, we’re welcoming back fan favorite teams and looking forward to hosting some new schools this year,” said Tom Rogers, Whataburger Basketball Tournament Director. “Many of these school teams are nationally ranked, and it’s always exciting to see so much growing basketball talent right here in our region. We’re honored once again to provide a platform to showcase these young athletes.”

In its storied history, the Whataburger Basketball Tournament has provided a national spotlight for players to sharpen their skills and impress scouts, with some moving on to professional careers as players and coaches in the NBA. Tournament veterans include current NBA players Marcus Smart for the Boston Celtics and Myles Turner for the Indiana Pacers, as well as Sam Cassell, assistant coach for the Philadelphia 76ers.

“Whataburger is pleased to be supporting another basketball tournament, continuing our long tradition of helping student athletes so they can achieve their highest potential,” said Whataburger Senior Market Leader George Gonzalez. “It’s become a holiday tradition to watch new groups of players showcase their talents on the court for their fans and family, with some even embarking on exciting college basketball careers. It gives us great pride to continue to be involved with impactful student athletic events such as the Whataburger Basketball Tournament.”

Fans interested in witnessing history can purchase tickets at each of the tournament’s three venues:

• $10 for daily passes at all venues each day Dec. 28-30
• $25 for a 3-day season pass for each venue for any of the three divisions
• $35 for a 3-day season pass for both Blue Divisions games and venues (Boys and Girls)

For additional information including brackets, rankings and player statistics, visit WhataburgerTournament.com. Live updates on scores and game schedules will be posted throughout the tournament on Facebook.

Participating teams:

Whataburger plans to open four additional Springfield-area restaurants in 2023 at:

• 1851 W. Marler Lane, Ozark, Mo. 65721
• 3880 W. Sunshine, Springfield, Mo. 65807
• 2355 N. Glenstone Ave., Springfield, Mo. 65803
• 401 N. Eastgate Ave., Springfield, Mo. 65802

With Operating Partner Sean Tamez at the helm, the Whataburger team of more than 100 Republic employees, who we call Family Members, is ready to serve the community 24/7.

“Our team couldn’t be more excited to make history and open Whataburger’s doors to the Springfield community, said Tamez. For those visiting us for the very first time, we always recommend starting with the #1, our namesake burger, but you can’t go wrong with any decision when it comes to fresh, made-to-order meals from Whataburger.” 

The restaurant honors Whataburger’s storied history while looking to the future with a forward-thinking design including double drive-thru lanes and digital menu boards to best serve guests. There’s also a custom interior mural featuring hometown landmarks. 

The restaurant will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks. 

Whataburger is hiring Operating Partners, managers, team leaders and team members to deliver the extraordinary hospitality for which its famous. Whataburger Managers can earn up to $55,000, with opportunities to be promoted to Operating Partner and above-store leadership roles through a best-in-class training program. Operating Partners can earn six-figure salaries through a combination of base pay and bonus. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits. Whataburger offers all Family Members exciting careers that include flexible hours, competitive weekly pay, scholarships, great food and the opportunity to make an impact in the community. To learn more and apply for available jobs, visit whataburger.com/careers.

This scholarship is open to all students, employees or non-employees and can be used by students for tuition, fees, books, supplies, housing and applied at any college, university or not-for-profit vocational school. 

Students can apply for the Whataburger Feeding Student Success Scholarship from Dec. 1, 2022, and Feb. 28, 2023.  

Details for the 2023-2024 academic year scholarships include: 

• A total of $600,000 in scholarship funds are available to support historically underserved students achieving their dreams in college, university and not-for-profit vocational schools.  
• Funds comprised of $500,000 from Whataburger and $100,000 of support from Dr Pepper. 
• Awarded to 120 students across Whataburger’s footprint. 
• Recipients will receive a non-renewable $5,000 scholarship that can be used for educational resources during the 2023-2024 academic school year.  

The scholarship fund is part of Whataburger Feeding Student Success, the company’s signature community program serving at the intersection of education and food insecurity.  

“While aiming for their educational dreams, no student should ever have to worry about nourishment or the resources to succeed,” said Whataburger Community Experience Manager, Allie Watters. “We know there can be challenges along the way. That’s why through Whataburger Feeding Student Success, we’re dedicated to helping students focus on their goals while giving them the best chance possible at a fulfilling future.” 

For more on eligibility and application information, please visit the scholarship application site. 

With franchisee Made to Order Holdings, Whataburger plans to open an additional 10 Atlanta-area restaurants in 2023, and more than 50 over the next seven years, including:

• 9766 GA-92, Woodstock, Ga. 30188
• 503 Lakeland Plaza, Cumming, Ga. 30040
• 2925 Buford Dr, Buford, Ga. 30519
• 900 Pavilion Pkwy, Monroe, Ga. 30656
• 10106 Alcovy Rd, Covington, Ga. 30014
• 3201 Atlanta Hwy, Athens, Ga. 30606
• SEQ – Scenic Hwy N & North Rd SW, Snellville, Ga. 30078
• 15 Wallace Blvd, Dawsonville, Ga. 30534

With Operating Partner Rydell Johnson at the helm, the Whataburger team of 140 local employees, who we call Family Members, is ready to serve the community 24/7.

“Our team couldn’t be more excited to make history and open Whataburger’s doors to the Atlanta community, said Johnson. For those visiting us for the very first time, we always recommend starting with the #1, our namesake burger, but you can’t go wrong with any decision when it comes to fresh, made-to-order meals from Whataburger.” 

The restaurant honors Whataburger’s storied history while looking to the future with a forward-thinking design with features including double drive-thru lanes and digital menu boards to best serve guests. There’s also a custom interior mural featuring hometown landmarks. 

The restaurant will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

To help manage traffic during the busy opening period, both private security and the Cobb County Sheriff’s Department will be on site to help direct traffic flow. Guests may enter the drive thru line via Townpark Lane through road across from Renasant Bank. Traffic management and procedures will be in place as long as needed.

With enthusiastic fans lining up in droves for a taste of Whataburger’s bold offerings at 1310 Interquest Pkwy and 6140 Dublin Rd earlier this year, a traffic management plan will be in place again to help guide visitors. 

Operating Partner Avery McCoy and Director of Operations Armando Alvarez are leading the charge alongside a team of 150 local employees, who we call Family Members, as they gear up to serve the community 24/7 through the dining room and the drive-thru. Additional services, such as delivery and online ordering via the Whataburger App and Whataburger.com, will be available in the first quarter of 2023.

The restaurant, which was remodeled from an existing building, is attached to BurgerWorks’ training center and local office. The design of the restaurant honors Whataburger’s storied history while looking to the future with a forward-thinking design, with features including double drive-thru lanes, digital menu boards and an open-concept dining room to best serve guests, along with a custom interior mural featuring notable Colorado Springs landmarks. 

Whataburger continues to make a significant economic impact in Colorado Springs as BurgerWorks Colorado brings the brand’s fresh, 100% made-to-order meals and warm hospitality to the community with three additional locations set to open by the end of 2023. 

The restaurant will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

“We are hard at work training our dedicated team of Family Members to deliver our extensive menu of bold flavors, made to order, fresh and hot with a side of extraordinary hospitality,” said Operating Partner Cedric Joyner. “We look forward to offering our friends in the Cordova community a chance to enjoy the great Whataburger experience at this time from the most convenient spot around -- their vehicle.”

Following full-service availability, Whataburger will celebrate its grand opening by welcoming guests inside to be served by its 150 local employees, called Family Members.

The new restaurant’s design pays respect to Whataburger’s storied history while looking to the future with forward-thinking features, including an open-concept dining room and double drive-thru lanes. Interior details include custom wall art honoring the University of Memphis. 

In addition to the Southaven locations that opened earlier this year, a fourth Whataburger restaurant is expected to open at 2859 N Germantown Pkwy in Memphis in early 2023. 

Whataburger Family Members are paid weekly and have access to flexible schedules (open 24/7). All employees participate in a robust training program that puts them on track for career advancement. Managers have the potential to earn up to $60,000 a year, based on both market and performance. Operating Partners earn an average of six figures or more, including bonuses of up to 150 percent of their target incentive. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits.

Whether you’re shopping for everyone on your list or looking to treat yo’elf, there are plenty of new Whataburger items to deck those halls and sleigh your gift giving this year at the Whatastore. 

Tis the Season for All Holiday Fans 

Party go-er or sweater collector? We have your perfect Christmas outfit right here. Whataburger is debuting a new sweater design featuring a signature script among seasonal graphics and iconic Whataburger motifs including orange, fries and the A-Frame. ($49.99) 

Snow worries if it’s not chilly enough just yet. Our new holiday sweater vest may be the perfect option. Take your look to the next level with coordinating accessories including matching beanie, socks and scarf in a black, orange and white Zig Zag design. (Vest $39.99, Beanie $19.99, Socks $14.99, Scarf $14.99) 

If you’re into classics, add a little orange and white with this year’s collectable Nutcracker holding your favorite fries, stocking in Flying Ws, and snow globe with Santa on his sleigh. They will be available starting November 15. ($39.99) 

Spruce things up with new Whataburger holiday tees you can wear throughout the season starting on November 10. Choose from a Christmas tree design featuring recognizable Whataburger motifs or our green on red Have Yourself a Whataburger Christmas tee. ($25.00) 

Santa might be distracted from the cookies and milk this year by the burger and fry ornaments hanging on the tree. It’ll be tough to keep your cravings at bay with this iconic pair. ($19.99)  

For warmer nights, stay comfy with the Flying W sleep shorts or buy a whole set for the family to match! Roll out of bed to grab a Honey Butter Chicken Biscuit in style with these pajama shorts. ($24.99) 

For Him 

Be the talk of the tailgate with the Whataburger “Whatacooler” Igloo Elite Playmate Cooler. The special-edition Igloo x Whataburger Playmate Elite has a 16-quart capacity that fits up to 30 12-ounce cans and is designed with Whataburger’s iconic orange-and-white stripes on their patented tent top. ($49.99) 

Who doesn’t love a comfy shirt? Meet the Flying W Snap Shirt. Whether you're off to a holiday on the beach or date night, you'll look best in snow in these Flying Ws printed on a relaxed fit polyester-cotton shirt with vented back and a back pocket. Available in white on orange or orange on white. ($39.99) 

Our YETI stainless steel Rambler® tumblers are iconic for a reason. Grab the 30-oz stainless steel Rambler® tumbler that’s designed to look just like our drink cups. This double-walled tumbler will keep your cold drinks cold and your hot drinks hot all winter long. ($49.99) 

For Her 

Charm the jewelry lover in your life with our collection of keepsake, hand-enameled sterling silver charms. Choose from our latest designs, the "Whataburger® Fancy" Ketchup Charm and "Whataburger® Spicy" Ketchup Charm, featuring Whataburger’s signature ketchup tubs with great attention to detail. Add in other designs in the collaborative collection including the Enamel Whataburger® French Fries Charm, Whataburger® Charm with a Flying W, Enamel "Whataburger®" Heart Charm and Enamel Whataburger® Cup Charm. (Starting at $64.00)    

Looking for a matching holiday PJ moment? Debuting on November 8, Whataburger’s new holiday pajama set features a new Flying W pajama design. They are also available in youth sizes for the whole family. ($29.99) 

Cozying up at home for the holidays? Sleigh, queen. Snuggle up with our custom Whataburger Comfy® Original. Double layered with fleece microfiber on the outside and sherpa on the inside, it’s sure to keep you warm all winter long. (Starting at $39.99.)  

Treat yourself and all your best spuds. Whataburger French Fry fans can celebrate their love for hot and crispy fries with new Fry Slippers. ($24.99) 

For the Kids 

Our Whatakids® rock, which is why we have items just for them they’re sure to love.  

Start with a WhataBaby Bib and I’m So Spicy Onesie, then go all the way up to youth tees in Hunger Attack, Tie Dye themes and more. (Starting at $9.99.)

For the Fanatic 

For the ultimate fans who bleed orange, light up your love with Whataburger LED sign. Be warned, late night burger cravings may ensue. ($99.99) 

You won’t strike out with this Whataburger Baseball Jersey for fans on and off the field. You’re always a team player when you’re repping the orange and white. ($39.99) 

While you may be tempted by a table tent (or two) from your local Whataburger, we’ve got just the thing. For the avid collector we have our special edition holiday table tent to decorate your mantle or Christmas tree. (Starting at $3.99) 

Pack some flavor and stuff those stuffings with the Legendary Trio 3-Pack of our signature condiments. Give the gift of Whataburger original-recipe sauces with this true taste of Whataburger including 20-ounce Fancy Ketchup, 20-ounce Spicy Ketchup and 16-ounce Original Mustard. ($10.99)  

For the friend who is always taking their lunch breaks at their favorite place, a Whataburger gift card is sure to please. Load the gift card with an amount of your choice and we’ll get cooking!

For the Vacationer 

It’s never too early to start dreaming of a vacation! 

Made for floating the river or riding the waves, dive in and show your Texas pride with these Whataburger swim trunks in Hawaiian, Flying W and Texas Flag designs. ($29.99) 

Caps are always in season, especially Whataburger ones. Shop the Staunch Traditional Outfitters collections in a wide array of designs for all tastes, sure to serve looks while you rep your favorite spot. ($29.99)  

Keep it classy and cool by the beach and pool with the Flying W Guayabera. This stylish embroidered shirt is perfect while you soak up the breezes on holiday. ($44.99)  

Why stop the water accessories at swim trunks? Bring us poolside with our inner tube and don’t worry your drinks can stay cool with our can holders too. Whataburger has you set for holiday vacation fun in the sun! ($9.99 and $4.99) 

Feeling a little chili? It’s time to try our newest seasonal treat – the all-new Whataburger Chili Cheese Fries, available for a limited time!

The Build: Whataburger Chili Cheese Fries

They’re crispy fries layered with Whataburger’s own beef chili and fancy cheddar jack cheese – and the perfect companion for the all-new Whataburger Chili Cheese Burger.

“We’re answering the call from Whataburger fans loving the new Chili Cheese Burger and requesting chili cheese fries,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “Layering our original-recipe chili and fancy shredded cheddar jack cheese over a bed of Whataburger’s famous crispy fries is taking a tried-and-true favorite to a new, delicious level.”

The Bottom Line 

Dig into Whataburger’s all-new Chili Cheese Fries while you can! They’re only available for a limited time.

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account earn rewards and get special offers.

The Build: Whataburger Breakfast Bowl

It’s a fresh-baked biscuit, creamy Whataburger gravy, scrambled eggs, two crispy hashbrowns and Fancy Shredded Cheddar Jack cheese with your choice of sausage or bacon.

“The Whataburger Breakfast Bowl is a savory and satisfying serving that delivers the quality and freshness guests have come to expect from us,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “For those truly on the go, Whataburger’s convenient app includes order-ahead options, so this convenient bowl is ready to roll when you are.”

The Bottom Line 

It’s available from 11 p.m. to 11 a.m. Get this all-new, limited-time offer while you can!

Pricing and availability vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account earn rewards and get special offers.

In her more than 30 years of experience in the legal field, Elena Kraus, Whataburger Executive Vice President and Chief Legal Officer, has demonstrated leadership and vision — navigating what's best for her clients and their people while mentoring the next generation. Today, she is honored for doing just that as a Texas Diversity Council 2022 Top General Counsel award winner, which annually recognizes Texas' top general counsel executives, partners and professionals who exemplify personal and professional excellence. 

Prior to joining Whataburger this spring, Kraus served as Senior Vice President and General Counsel for Walgreens. In addition to leading the organization's legal strategy during record expansion and innovation for the company, she developed Walgreens' high-performing legal team, promoted key initiatives such as the Walgreens Legal Pro Bono program and mentored rising talent across the organization.

Kraus has made a significant impact in her short time with Whataburger, gearing up for the next wave of growth as the company continues to expand its footprint within the United States. 

“Being a trusted advisor is not always easy… but it is the highest calling of the legal profession and the most rewarding aspect of the general counsel role,” Kraus says. “It’s about building relationships based on trust, integrity, and a solutions-based practical approach to business problems.”

For the Top Counsel award, the Texas Diversity Council honors General Counsel, Chief Legal Officer, Vice President or Associate General Counsel who have demonstrated achievements across the full spectrum of in-house responsibility; performed above and beyond the usual requirements of his or her professional capability; shown commitment to diversity and community well-being; and displayed high integrity and ethical behavior. 

Kraus and other honorees will be formally recognized this afternoon at a virtual summit titled “A Firm Foundation: Reaching for Excellence with DE&I.”

The Texas Diversity Council is committed to fostering a learning environment for organizations to grow and leverage their knowledge. Through various events and programs, the organization serves as a resource for diversity best practices and leadership development throughout the state. 

The traditional ribbon-cutting ceremony will include remarks from representatives of Whataburger, its franchisee partner Paradies Lagardère and the San Antonio International Airport. Whataburger swag giveaways plus the chance to win Whataburger for a Year will also be available at this much-anticipated celebration.

With Judith Hernandez, Flagship Manager for Paradies Lagardère at the helm, the Whataburger team of more than 50 local employees, who we call Family Members, is ready to serve thousands of hungry travelers daily from 4 a.m. through the last flight of the day. 

“We’re thrilled to finally bring Whataburger to the San Antonio Airport,” said Gregg Paradies, President & CEO, Paradies Lagardère Franchisee. “We can't wait to serve both brand-new and returning guests a taste of what Texas is all about."

In addition to serving up beloved breakfast favorites like the Honey Butter Chicken Biscuit and Breakfast on a Bun, the new Whataburger will offer its fresh, never-frozen burgers and other popular menu items, including French fries, onion rings, chicken strips and shakes.

Those interested in working at the airport restaurant can visit www.paradieslagardere.com/careers for more information.

A dozen hearty souls waited outside in below-zero temperatures and the drive-thru line trailed beyond view ahead of the first Whataburger opening on InterQuest Pkwy earlier this year. Traffic management will be in place again for the Dublin Blvd restaurant opening. 

With Operating Partner Irving De La Cruz and Director of Operations Armando Alvarez at the helm, the Whataburger team of 180 local employees, who we call Family Members, is ready to serve the community 24/7 through the dining room and the drive-thru. Additional services, such as delivery and online ordering via the Whataburger App and Whataburger.com, will be available in the coming weeks.

The restaurant honors Whataburger’s storied history while looking to the future with a forward-thinking design with features including double drive-thru lanes, digital menu boards and an open-concept dining room to best serve our guests. There is also a custom interior mural featuring notable Colorado Springs landmarks. 

Whataburger franchisee BurgerWorks Colorado, LLC will continue to bring Whataburger’s fresh, 100% made-to-order meals and Fancy and Spicy Ketchup to the community. With four additional locations to open by the end of 2023, Whataburger is positioned to have a significant economic impact in Colorado Springs. 

From Monday, Sept. 19 at 3 p.m. through Monday, Oct. 10 at 3 p.m., guests who visit any of the 147 Whataburger locations across Houston and donate $1 to benefit the Houston Food Bank, will receive a thank-you coupon for a free Whataburger with the purchase of a medium fry and 32-ounce drink. 

“With the continued need throughout the community, our distribution continues to be at elevated levels. One in five children in Houston lives in a food-insecure household,” says Houston Food Bank President/CEO Brian Greene. “Children face greater health risks and can struggle in school without proper nutrition. We’re grateful to have Whataburger and the Houston Texans on our team again, to help keep our community’s children nourished and on the path to bright futures.”

To address these challenges and ensure children have the resources they need to be healthy and successful, every dollar raised will be donated to the Houston Food Bank’s child hunger programs in support of Whataburger’s Feeding Student Success program. This is Whataburger’s signature community program operating at the intersection of food insecurity and education, focusing on helping students at all levels of education achieve their goals and dreams.  

“We want to give as many children in our community as possible the best opportunity to succeed without having to worry about hunger. Once again, Whataburger is proud to partner with the Houston Food Bank, offering valuable programs to give children the nutrition they need to be healthy and succeed,” said Whataburger Senior Vice President Jeff North. “Our continued partnership with the Texans and the Houston Food Bank will help many families in the community thrive during challenging times.”

The three-week fundraiser will begin with a special kick off event on Tuesday, Sept. 20 from 12 p.m. to 1 p.m. at the Whataburger located at 7411 Southwest Fwy, Houston, Texas 77074. Officials from Whataburger, the Houston Texans and the Houston Food Bank along with Texans Legend Travis Johnson, TORO and Texans Cheerleaders will be in attendance.

“Hunger relief remains a top priority for the Houston Texans as the need in our community continues to grow,” said Houston Texans President Greg Grissom. “The Houston Food Bank works every day to provide for Houstonians, and we’re excited for the opportunity to partner with Whataburger and our fans to make a meaningful contribution again this year.”

Since the launch of the fundraiser in 2015, the Houston community has impressively raised more than $825,000, which totals more than two million meals that the Houston Food Bank has provided, with each dollar yielding about three meals for Houstonians in need. 

The restaurant will open with drive-thru service only, with plans to roll out additional service options, including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in the coming weeks.

“Our dedicated team of Family Members is hard at work training and eager to deliver our extensive menu of bold flavors, made to order, fresh and hot with a side of extraordinary hospitality,” said Operating Partner Jon Polito. “For the time being, we look forward to offering our friends in the Murfreesboro community the great Whataburger experience from the most convenient spot around – their vehicle.”

Once the restaurant opens it dining room and app and online ordering, Whataburger will celebrate its grand opening by welcoming guests inside to be served by its 175 local employees, called Family Members.

The new restaurant’s design pays respect to Whataburger’s storied history while looking to the future with forward-thinking features, including an open-concept dining room and double drive-thru lanes. Interior details include custom wall art featuring area landmarks.

With an additional six confirmed locations to open by the end of 2023, Whataburger is positioned to have a significant economic impact in Middle Tennessee.

Whataburger Family Members are paid weekly and have access to flexible schedules (open 24/7). All employees participate in a robust training program that puts them on track for career advancement. Managers have the potential to earn up to $60,000 a year, based on both market and performance. Operating Partners earn an average of six figures or more, including bonuses of up to 150 percent of their target incentive. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits. 

Whataburger partnered with local Boys & Girls Clubs in 19 cities to host company volunteer events, kicking off the upcoming school year with its Whataburger Feeding Student Success Back-to-School Program. The company’s latest volunteer initiative supported students in honor of Whataburger’s 72^nd anniversary.  

A series of volunteer events from Friday, July 29 to Monday, August 22 were part of the Whataburger Feeding Student Success Back-to-School Program. Whataburger employees, known as Family Members, delivered Whataburger-branded school supplies, games and food to students. Additionally, each club received a $2,000 monetary donation to support youth educational opportunities. A total of $170,000, including monetary donations and in-kind gifts, were donated to 20 clubs across nine states.    

“Boys & Girls Clubs of America does wonderful work to ensure children have a safe place and enriching programs to reach their full potential,” said Whataburger Community Experience Manager Melba Harris. “To help students get the school year started off right, Whataburger provided educational support during our Whataburger Feeding Student Success Back-To-School Program, making a difference at clubs across our communities.” 

The Whataburger Feeding Student Success Back-To-School Program events took place at Boys & Girls Club locations in Auburn, Austin, Baton Rouge, Corpus Christi, Dallas, El Paso, Fort Worth, Houston, Jacksonville, Kansas City, Las Cruces, Lubbock, McAllen, Midland, Nashville, Oklahoma City, Pensacola, Phoenix and San Antonio.   

The program is part of Whataburger Feeding Student Success, the company’s signature community program operating at the intersection of food insecurity and education, focusing on helping students at all levels of education achieve their goals and dreams.

The restaurant will open with drive-thru service only, with plans to roll out additional services options including dining room access, ordering via the Whataburger App and Whataburger.com, curbside and delivery in coming weeks.

“We are hard at work training our dedicated team of Family Members to deliver our extensive menu of bold flavors, made to order, fresh and hot with a side of extraordinary hospitality,” said Operating Partner Kimberly Moss. “We look forward to offering our friends in the Lebanon community a chance to enjoy the great Whataburger experience at this time from the most convenient spot around -- their vehicle.”

Following full-service availability, Whataburger will celebrate its grand opening by welcoming guests inside to be served by its 175 local employees, called Family Members.

The new restaurant’s design pays respect to Whataburger’s storied history while looking to the future with forward-thinking features, including a state-of-the-art kitchen, an open-concept dining room and double drive-thru lanes. Interior details include custom wall art honoring Tennessee. 

Following the Lebanon opening and recent openings in Hermitage and Gallatin, Whataburger will continue to grow the brand with the following area locations: 

• 1835 Old Fort Parkway, Murfreesboro, 37129 – mid 2022
• 360 W Sam Ridley Pkwy, Smyrna, 37167 – mid 2022
• 1715 Gallatin Pike N, Madison, 37115 – late 2022
• 450 TN-109, Lebanon, 37090 – late 2022
• 11190 Lebanon Rd, Mt. Juliet, 37122 – early 2023
• 1944 Memorial Blvd, Murfreesboro, 37129 – mid 2023
• 4933 Main St, Spring Hill, 37174 – mid 2023 

Whataburger Family Members are paid weekly and have access to flexible schedules (open 24/7). All employees participate in a robust training program that puts them on track for career advancement. Managers have the potential to earn up to $60,000 a year, based on both market and performance. Operating Partners earn an average of six figures or more, including bonuses of up to 150 percent of their target incentive. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits.

Whataburger is officially available to Memphians near and far, as the second Whataburger in the market will open at 6829 Getwell Rd N in Southaven on Wednesday, August 24 at 11 a.m. 

“We’re thrilled to bring Whataburger’s big flavors, fresh ingredients and original recipes to Memphis,” said Whataburger Senior Market Leader Jon Barideaux. “We look forward to continuing to serve our friends and neighbors in Southaven.”  

Barideaux, who recently moved to Tennessee from Texas, will continue to lead Whataburger’s expansion in the region. With corporate support, he and his team members have already been actively involved in the community, partnering with the Mid-South Food Bank (MSFB) to provide monetary support and in-kind donations of pantry items and school supplies.

Additional community efforts include establishing a Resource Room in partnership with LeMoyne Owen College. The Resource Room, set to open in October, will provide students with healthy food and essential supplies, allowing them to continue their college education journey successfully.

Whataburger will continue to grow the brand in the Memphis area through collaborations with the Bluff City Balloon Jamboree and Southaven Springfest, as well as sponsorships in support of the Memphis Redbirds and University of Memphis Athletics.

The brand plans to employ a total of 525 employees, who we call Family Members, to deliver the Whataburger experience in the Memphis area by year-end.

• 176 Goodman Rd E, Southaven, Miss. 38671 – July 11, 2022
• 6829 Getwell Rd N., Southaven, Miss. 38672 – August 24, 2022
• 1040 N Germantown Pkwy, Cordova, Tenn. 38018 – November 14, 2022
• 2859 N Germantown Pkwy, Memphis, Tenn. 38133 – January 12, 2023

Whataburger Family Members are paid weekly and have access to flexible schedules (open 24/7). All employees participate in a robust training program that puts them on track for career advancement. Managers have the potential to earn up to $60,000 a year, based on both market and performance. Operating Partners earn an average of six figures or more, including bonuses of up to 150 percent of their target incentive. Both Operating Partner and Manager positions receive competitive health, dental and vision benefits, paid vacation and 401(k) benefits.

Crisp, smoky bacon, blue cheese and Whataburger’s own Peppercorn Ranch sauce combine to create the unique, premium-quality taste of the all-new Whataburger Bacon Blue Cheese Burger. Available for a limited time only, Whataburger’s newest offering has layers of flavor to savor.

The Build: Whataburger Bacon Blue Cheese Burger

This uniquely craveable burger is two, fresh 100% beef patties layered with crisp, smoky bacon, blue cheese, grilled onions, American cheese, Peppercorn Ranch sauce and fresh-chopped lettuce and tomato slices piled high on a toasted five-inch bun.

“The bold flavors, freshness and quality of the new Whataburger Bacon Blue Cheese Burger are exciting,” said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. “We’re thrilled to offer this premium-quality burger for a limited time.”

The Bottom Line 

It’s only available for a limited time. Take a bite out of Whataburger’s Bacon Blue Cheese Burger while you can! 

Prices vary by market.

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.

One sip of the all-new Whataburger Banana Pudding Shake and you’re instantly transported to a happy childhood place or memory. This delicious treat is sure to make fans nostalgic for a sweeter and simpler time.

The Build: Whataburger Banana Pudding Shake   

This first-ever shake is creamy and sweet, made using a vanilla shake base and the perfect combination of creamy banana pudding flavor.

“The nostalgic flavor of banana pudding is perfectly captured in our newest shake," said Rich Scheffler, Whataburger Executive Vice President and Chief Marketing Officer. "With well-balanced flavors in each sip, guests are in for a sweet treat with this fresh take on a comfort food classic."

The Bottom Line 

Build a trip down memory lane into your summer travel plans! The Whataburger Banana Pudding Shake is available for a limited time.

Prices vary by market. 

Curbside pickup and delivery are options on the Whataburger App and at Whataburger.com. Customers who create an account will start earning rewards and get special offers.