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17
October
2024
|
08:00 AM
America/Chicago

Whataburger® Satisfies Superfan Cravings with First-Ever Book Collection for the Whole Family

The Nationally Distributed Collection Features Coloring Books, Puzzles and Drawing Lessons

Whataburger® lovers can now display their passion for the iconic brand on their bookshelves with the release of the fast food chain’s first-ever nationally distributed book and puzzle collection. This one-of-a-kind collection offers Fans of all ages the opportunity to savor Whataburger’s charm long after their meal is over.

  • “Whatababy”: A first-words board book designed for the youngest fries in the family.
     
  • “How to Draw Everything Whataburger”: Budding artists can follow 40-plus drawing lessons designed by Texas-based artist Alli Koch of Alli K Design, bringing Whataburger’s iconic imagery to life.
     
  • “WhataWorld”: A coloring book where nostalgia meets futurism, perfect for adults looking to unwind. Koch also designed this dazzling book.
     
  • “Whataburger Fancy Ketchup Puzzle”: A San Antonio-inspired puzzle creatively packaged in an oversized version of the brand’s famous ketchup container.

This unique collection celebrates Whataburger’s long-standing tradition of inspiring creativity, as seen in the Whataburger Museum of Art (WMOA), and extends that love to superfans who can now sketch, color and puzzle their way through their favorite burger chain’s culture.

With Penguin Random House’s industry-leading distribution and Blue Star Press’ innovative publishing approach, Whataburger’s first book and puzzle collection is set to be a holiday hit and a permanent fixture in homes coast to coast. The books launch on Oct. 22 and the puzzle drops on Nov. 12.

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ABOUT WHATABURGER®

Whataburger serves up Goodness 24/7 with a made-to-order, customizable menu of burgers and other favorites delivered just like you like it. Born in Texas and headquartered in San Antonio, we’re celebrating 76 flavorful years of big bites, bold flavors, and even bigger fan love. We’ve grown to over 1,100 restaurants across 17 states, with original-recipe products now found in grocery aisles across the country. Our secret sauce (besides that Fancy Ketchup) is our Family Members - real people serving up real hospitality and meaningful connections in the communities we call home. We’ve landed on Fast Company’s Brands that Matter list, USA Today’s 10Best Readers’ Choice Awards, and Newsweek’s America’s Best of the Best. To learn more, shop the Whatastore, or find your nearest location, visit Whataburger.com - or download our app on iOS or Android. Hungry for more? Discover what keeps fans coming back by diving into real stories from Whataburger super fans at stories.whataburger.com.