Whataburger’s Commitment to Freshness

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Whataburger’s Commitment to Freshness

Goodness 24/7 is more than a slogan – it's our vision at Whataburger® and how we see our place in this world. From the way we welcome our guests to our fresh, fan-favorite meals, we prioritize Goodness in every part of our business. Since our humble beginnings 75 years ago, our commitment to freshness is steadfast.

We hold ourselves to the highest standards of serving up fresh food made with simple ingredients and wholesome products. As a burger company, our beef is the cornerstone of our commitment to fresh. We don’t just tell our customers it’s always fresh, we prove it every day, 24/7. Your Whataburger® doesn’t hit the grill until you order it.

But we don’t stop there. With 100% real white meat chicken, lettuce, tomatoes and onions chopped daily, locally sourced ingredients, and more - Whataburger® brings more value and quality to every order. That’s our commitment to you.

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Our in-house distribution and supply chain management, combined with strategic partners and warehouses, guarantees a farm-to-table meal including:

  • 100% fresh, never-frozen American beef patties that don’t hit the grill until you order it
  • 100% real, white meat chicken
  • Fresh vegetables, chopped in-house daily
  • Cheese made with milk sourced from American dairy farms
  • North American farm-fresh tomatoes, potatoes, lettuce, eggs, poultry and bacon
  • Clean-label ketchups and mustard
  • Suppliers compliant with local legislation and committed to certified humane practices

The use of locally sourced ingredients provide the bigger, bolder flavors our customers love, and keeps them coming back for more.

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NATIONAL RESTAURANT ASSOCIATION'S KIDS LIVEWELL®

At Whataburger®, big flavor and family time go hand in hand, especially for our littlest Guests.

Our Kids Eat Well options feature kid-sized favorites like Whatachick’n® Bites (4) or Whatachick’n® Strips (2), paired with a wholesome side like applesauce and a better-for-you drink option such as 1% low-fat milk, water or juice.

These meals are built to meet the National Restaurant Association’s Kids LiveWell® nutrition guidelines, giving parents something to feel good about while kids enjoy every bite.

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