Celebrating Mo Fard, Market Leader of the Year

With a milestone year coming to a close, it’s a perfect time to celebrate the Family Members who are shaping Whataburger’s legacy through exceptional service and leadership every day.

Market Leader Mo Fard was a teenager when he made his way to the United States, with every penny he had to his name sewn into the lining of his jacket. His path to Whataburger Market Leader is a story of the power of resilience and hard work — and the lives he has changed along the way represent his passion for giving others the same opportunities.

This year, Mo was recognized among all his peers as the 2025 Founder's Award Winner for his leadership in his market in Kingswood, Texas, as well as his impact throughout the Whataburger brand. Congratulations, Mo.