Winning Continues in Tuscaloosa as Whataburger Rolls into Town
Beginning Wednesday, Serving Customers Made-to-Order Favorites 24 Hours a Day, Seven Days a Week
TUSCALOOSA, Al. – Feb. 27, 2018 –Whataburger opens its doors to their first Tuscaloosa restaurant on Wednesday. With more than 36,864 different customization combinations, Whataburger guarantees a hot, made-to-order meal to suit any taste.
Located at Highway 359 and Skyland Boulevard, Whataburger offers fresh, 100 percent beef burgers, as well as other popular menu items including french fries, onion rings, chicken strips, shakes and more. Fans also enjoy the breakfast menu, available from 11 p.m. to 11 a.m., which includes Whataburger’s popular Honey Butter Chicken Biscuit and warm Taquitos, perfect to kick-start an early morning or cure late-night cravings.
Whataburger also brings along a lineup of All-Time Favorites, available to customers any time, any day. These fan-favorite sandwiches, including the Patty Melt, Honey BBQ Chick Strip Sandwich and more, are premium offerings built to satisfy unique customer cravings.
Whataburger is a proud sponsor of University of Alabama athletics including football, men’s and women’s basketball, gymnastics, softball and baseball. During basketball season, lucky fans even have the chance to win an ultimate condiment prize pack. To show Whataburger’s support for the university, there is a Crimson Tide logo on the exterior of the restaurant and a mural showcasing iconic photos of the University of Alabama on display in the dining room.
From Pastor Fred’s tribute to the Honey Butter Chick Biscuit and the Ode to Whataburger, to the viral photos of baby announcements, Halloween costumes and Whataburger-loving dog owners, Whataburger’s fans have greatly contributed to the company growth in Whataburger’s 68-year history.
“We’ve been working hard to get this restaurant up and running, and are eager to begin serving fans right here in Tuscaloosa,” said John Attra, Whataburger Director of Operations. “Whether customers are stopping by to fuel up for a big exam or to celebrate a Crimson Tide win, we’re proud to bring our Orange Spirit to this legendary community.”
Here’s what Whataburger’s social media fans have to say about Whataburger opening in Tuscaloosa (content provided directly from Whataburger’s Twitter pages):
- “TUSCALOOSA IS GETTING A WHATABURGER. I might cry.” – Blake
- “They’re building a Whataburger in Tuscaloosa. I’ve never felt more alive.” – Alexis
- “Tuscaloosa is getting a Whataburger! I’m hyped ” – Lauren
- “I can’t wait for @Whataburger to come Tuscaloosa!!!!” – Trina
Whataburger also held a #ServeMeFirst contest on their social media channels, asking fans why they deserved to be the first in line to eat at Whataburger when it opens. That honor went to Katelyn Price Harbin, who was invited to meet with the Whataburger team and is set to be the first in Tuscaloosa to enjoy their favorite Whataburger meal.
Whataburger encourages local residents to follow its social media channels for updates about additional opening plans on Facebook, Twitter, Instagram and Snapchat, @WhataburgerLife. Be sure to also stop by Whataburger’s digital newsroom, What’s Cookin’, to see the latest Whataburger news.
Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950 when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Dobson gave his restaurant a name he hoped to hear customers say every time they took a bite of his made-to-order burgers: “What a burger!” Within the first week, people lined up around the block for his 25 cent, 100 percent beef burgers served on five-inch buns. Today, the company is headquartered in San Antonio, Texas, with more than 820 locations in 10 states with sales of more than $2 billion annually. Visit www.whataburger.com for more information.