14:00 PM

These Boots are Made for Walkin'

… And it’s quite a process to make them that way!

What’s the only thing cooler than custom Whataburger boots? A first-person tour of the Justin Boots factory floor in El Paso, Texas, to see how they’re made.

Check out this behind-the-scenes video for a look at the craftsmanship, effort and attention to detail that goes into each and every pair.

Wondering about the workmanship? Just check out the numbers!

  • 5.4 square feet of leather
  • 105 steps in the production process
  • 12,488 stitches in the Whataburger logo
  • 120 days to make

Visit whatastore.com today to score your pair of this limited run of Whataburger-branded Justin Boots. Available in both men’s and women’s versions for just $249.99.

Whataburger has focused on its fresh, made-to-order burgers and friendly customer service since 1950 when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Today, the company is headquartered in San Antonio with more than 900 locations across its 14-state footprint and sales of more than $3 billion annually. Whataburger is a 2022 Top Workplaces winner. The brand has more than 50,000 Family Members (employees) and more than 60 million customers who like to customize their Whataburgers just like they like it. Visit whataburger.com for more information. To apply for Whataburger jobs, visit whataburger.com/careers.

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